'Alight'

'Alight' and is part of the London Organising Committee of the Olympic Games and Paralympic Games (LOCOG) and Music Nation. There are 15 events going on around the country in the lead up to the London 2012 Festival Finale of the Cultural Olympiad. 

'Alight' which is being led by the Sheffield Philharmonic Chorus will be taking place on thr 3rd and 4th March at a variety of venues around Sheffield. 

there will be 3 Events taking place through out the day;

a 'Daylight' event running 12-17:30 taking place at The Winter Gardens, The Hubs, The Town Hall, The Victoria Hall and Weston Park Museum.

a 'Twilight' event running from 19:30- 21:30 at the City Hall.

and  a 'Into The Night' from 21:30 onwards held at the Hubs. 

Alight have asked us to come up with designs for a number of design out comes being;

• 'Alight' the brand which will be used on all media through there advertisement.
• Print (flyers,posters, brouchure, a premium-quality souvenir programme etc)
• Promotion (using an medium to provoke and point to events)
• projections (mainly for the twilight events at the City Hall to be used in the venue to accompany the musical performances)
• Alight artefact ( a one of object used visually to link the events and to give press photo oppitunities.)
• Street Art (potential for a single site piece of work which could become an event in itself)

I have considered this and selected to go for the 'Alight' branding, in addition to this I will be applying ti to a series of prints in either flyers or posters being the most likely out come.